Show Your Active Buyers List to Sellers
Showcase active buyers in your CRM to build seller confidence and recruit agents
The CRM Buyer’s List allows you to display a list of buyer leads from your database while protecting their private contact information. This feature is designed to help you demonstrate the strength of your buyer network without exposing sensitive lead details.
By showing the number of active buyers in your system, you can build credibility with potential sellers and illustrate the value of your marketing and lead generation efforts.
Need to Know
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The Buyer’s List displays buyer leads from your CRM in a privacy-safe format
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Contact details such as phone numbers and email addresses are removed, and only the lead’s first name and last initial are displayed
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The list is designed for presentations and credibility, not lead management
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You can access the Buyer’s List directly from the CRM Leads page
Table of Contents
What Is the CRM Buyer’s List?
The CRM Buyer’s List is a presentation-friendly view of buyer leads in your database. It displays buyer contacts while protecting their private information.
Each lead on the list appears with limited identifying details. Phone numbers are removed, email addresses are redacted, and only the first name and the first letter of the last name are shown.
This makes the list safe to share during meetings or presentations. It allows you to demonstrate the number of buyers actively searching in your network without revealing personal information.
Agents commonly use the Buyer’s List when speaking with potential sellers or when showcasing the scale of their database.
How to Access the CRM Buyer’s List
To view the Buyer’s List in your CRM:
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Click the down arrow in the List Select menu

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Choose Buyer List
The system will display a filtered list of buyers in your CRM with their contact information hidden.
Ways to Use the Buyer’s List
The Buyer’s List can be used as a credibility and marketing tool to help grow your real estate business.
Show Sellers You Already Have Buyers
You can share the Buyer’s List during listing conversations to demonstrate that you already have buyers actively searching in your system.
This helps:
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Build credibility during listing presentations
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Show sellers there is real buyer demand
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Reinforce that your marketing attracts active buyers
Example talking point:
"I already have buyers actively searching for homes like yours in my database."
Because contact information is hidden, you can safely show the list while protecting lead privacy.
Recruit Agents to Your Team
Brokerages and team leaders can also use the Buyer’s List when recruiting agents.
It helps demonstrate:
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The size of your buyer database
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The strength of your lead generation system
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The opportunity agents have when joining your team
Showing a strong pipeline of buyers can make your team more attractive to agents looking for consistent lead opportunities.
Use in Listing or Recruiting Presentations
The Buyer’s List can also be incorporated into marketing and presentation materials such as:
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Listing presentations
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Recruiting presentations
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Brokerage marketing materials
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Listing appointment slides
Since the list hides sensitive information, it can be safely displayed in presentations to illustrate buyer demand.
Frequently Asked Questions
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What information is shown on the Buyer’s List?
The list displays the lead’s first name and last initial only. Phone numbers are removed and email addresses are redacted to protect privacy. -
Can I contact buyers directly from the Buyer’s List?
No. The Buyer’s List is designed for presentation purposes. To manage or contact leads, use the standard Leads List in the CRM. -
Is the Buyer’s List safe to show during presentations?
Yes. Contact information is hidden so the list can be safely displayed when speaking with sellers or recruiting agents. -
Does the Buyer’s List include all leads in my CRM?
No. The list only displays leads identified as buyers in your CRM.
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