Table of Contents
- What Are Sign-Up Responder Texts?
- Customizing Messages for Each Lead Source
- How to Set Up Sign-Up Responder Texts
- Best Practices for Effective Messages
What Are Sign-Up Responder Texts?
Sign-up responder texts are automated messages sent to leads immediately after they register on your Real Geeks website. These messages are tailored based on the lead source—where the lead signed up, such as a property search page, home valuation page, or market report page.
These messages instantly engage the lead, acknowledge their interest, and encourage further conversation, helping you establish a connection right away.
Why Are They Important?
Leads expect quick responses, and an immediate follow-up can make the difference between closing a deal and losing a potential client. Here’s why sign-up responder texts are essential:
✅ Instant Engagement – Captures the lead’s attention when they are most interested.
✅ Personalized Communication – Messages can be tailored to the lead’s intent.
✅ Higher Conversion Rates – A fast response increases the likelihood of a lead turning into a client.
✅ Saves Time – Automates the first point of contact so you can focus on nurturing serious leads.
Customizing Messages for Each Lead Source
Each lead has a different intent based on how they signed up. A well-crafted responder text should acknowledge that intent and provide relevant next steps. Here are some examples:
Buyer Lead Sources & Message Focus
Buyer leads are actively looking for homes. Your message should acknowledge their search and offer assistance.
- Website Property Search – Lead is browsing homes.
- Website Property Landing Page – Lead clicked on a specific listing or ad.
- Website Agent Landing Page – Lead may be looking for an agent.
Example Message for a Buyer Lead:
“Hi [, thanks for signing up! I see you’re searching for homes—are you looking for something specific? I’d love to help you find the perfect place! Let me know if you’d like me to set up a custom home search for you. – [Your Name]”
Seller Lead Sources & Message Focus
Seller leads are interested in home valuation or market trends. Your message should acknowledge their curiosity and provide guidance.
- Website Property Valuation – Lead wants to know their home’s worth.
- Website Market Report Page – Lead is tracking market trends.
- Website Property Valuation Agent Landing Page – Lead may be considering selling soon.
Example Message for a Seller Lead:
“Hi , thanks for requesting a home valuation! I’ll review your property details and send you an accurate estimate shortly. Are you thinking about selling soon, or just curious? Let me know how I can help! – [Your Name]”
How to Set Up Sign-Up Responder Texts
Setting up responder texts in Real Geeks is quick and easy. Follow these steps:
- Go to leads.realgeeks.com.
- Click Inbox in the top menu.
- Click Templates from the options.
- Click Sign Up Responder.
Now, you have two options: create a new message from scratch or use a message from the template library.
Create New
If you prefer to write your own message, follow these steps:
- Click Create New.
- Write your custom message.
- Use the available merge fields to automatically insert lead information (e.g., first name, city, property address).
- Assign the message to the appropriate lead sources.
- Click Save to enable the message.
What are Merge Fields?
Merge fields enable automatic personalization of your messages. For example, instead of a generic greeting like:
“Hi there, thanks for signing up!”
You can enhance engagement by using merge fields such as:
“Hi , thanks for signing up! I see you’re looking for homes in —how can I assist you?”
Use the Template Library
If you’re not sure what to write, you can choose from Real Geeks’ free template library:
- Browse the available pre-written messages.
- Click Add to save the message as-is.
- Click Add & Edit if you want to customize the message before saving.
- Assign the message to the appropriate lead sources.
- Click Save & Activate to start using it.
Using a template is a great way to get started quickly while ensuring your messages are professional and effective.
Best Practices for Effective Messages
Follow these tips to create high-converting responder texts:
✅ Keep it Short & Friendly – Leads should be able to read it quickly.
✅ Use the Lead’s Name – Personalization increases response rates.
✅ Acknowledge Their Intent – Show that you understand their needs.
✅ Ask a Simple Question – Encourages a response and starts a conversation.
✅ Sign Off with Your Name – Makes the message feel more personal.
Examples of Sign-Up Responder Texts
Buyer Lead Example (Website Property Search)
Hi , thanks for signing up! Are you looking for a home in a specific area or price range? I can set up a custom search to send you the best listings. Let me know what you’re looking for! – [Your Name]
Seller Lead Example (Website Property Valuation Page)
Hi , thanks for requesting a home valuation! I’ll send you an estimate soon. Are you considering selling, or just checking your home’s value? Let me know how I can assist you! – [Your Name]
Market Report Lead Example (Website Market Report Page)
Hi [, I saw you signed up for market reports in [City/Neighborhood]. Let me know if you need specific data or if you’re thinking about making a move! – [Your Name]