How to Navigate the Real Geeks Lead Manager
Discover how to move around your Real Geeks CRM, manage your leads, and use your tools.
The Real Geeks CRM is your central workspace for managing leads, automating follow-ups, and growing your real estate business. Use it to track contact activity, send messages, schedule tasks, and connect marketing tools — all from one place. The sections below explain each area of the CRM and what you can do in it.
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Table of Contents
This article includes the following sections:
- Working Your Leads
- Communication Tools & Settings
- Staying Organized
- Managing Your System
- Marketing and Lead Generation
- Learning & Support
Working Your Leads
Your CRM is where you can see who’s in your contact list, watch what they’re doing on your website, and start conversations to build relationships with them.
- Dashboard: This is your home base for lead follow-up. Check it daily for new activity, overdue tasks, and lead updates. You can track your own progress in Agent Stats.
- Leads List: See all of your leads in one place. You can filter, sort, and save groups of contacts (like “new buyers” or “active sellers”) so you always know who to follow up with.
- Lead Profile: Click a lead’s name to open their profile. This is where you’ll work directly with that contact—see the homes they’ve viewed, your message history, and other details that help you follow up efficiently.
💡 Pro Tip
Bookmark your Dashboard and Leads List pages and open them regularly throughout your day. They’re your most important tools for managing leads.
Communication Tools & Settings
This area helps you manage how you communicate. You can send messages, check what’s been sent, and adjust settings to stay connected.
- Email Inbox: Send and read emails.
- Message Templates: Create message templates to reuse emails, texts, or chats for quick follow-ups.
- Eblast History: Review emails you’ve sent to groups of contacts.
- Video Library: Upload videos to send personal video messages to your contacts.
- Postcard Tool: Create and send physical postcards to your contacts.
- Message Settings: Make sure your email, texting, and chat tools are connected and working.
💡 Pro Tip
Use message templates to save time, but personalize each message to sound natural and genuine.
Staying Organized
Use these tools to stay on schedule and make sure no lead gets overlooked.
- Calendar View: View your appointments and sync with Google or Microsoft Calendar.
- Follow-Up List: See which leads you should reach out to next.
- Workflows: Create or edit automated follow-ups. Browse the Workflow Library for ready-made templates.
- Reactive Response Library: Set up automatic messages that respond to lead activity.
Managing Your System
These tools let you customize and control how your CRM works.
- Users List: Add or manage team members.
- Lead Assignment Settings: Decide how new leads are shared.
- CRM Profile: Update your photo, contact info, and email signature.
- Notification Settings: Adjust alerts so you never miss an update.
- Third-Party Integrations: Connect your CRM to tools like email, calendars, or marketing apps.
- CRM Customize: Create sources, round robins, and tags to organize your leads.
- Lead Import Tool: Quickly upload existing contacts into the CRM so all of your leads are available for follow-up in one place.
💡 Pro Tip
Add your profile photo and contact info so your emails and texts look professional and personal.
Marketing and Lead Generation
Once your CRM is set up, you can start attracting new leads.
- Real Geeks Facebook Tool: Create Facebook ads directly from your Real Geeks system.
- Managed Marketing: Let Real Geeks handle your ads for you so you can focus on following up with leads and closing deals.
💡 Pro Tip
Once your follow-up workflows are set up, start with a modest ad budget to test what reaches your target clients before scaling.
Learning & Support
Need help or want to learn more? Click the Help & Support button in the bottom-left corner of your CRM to find everything in one place:
- Call us at 844-311-4969 (Mon–Fri, 8 AM–8 PM ET)
- Email support@realgeeks.com
- View our Live Events page for free coaching and training.
- Join the Real Geeks Mastermind Group on Facebook for peer tips and best practices