Create a Custom Internal URL Redirect on Your Website
Admin Feature
Editing the website is an account owner-level permission. If you don't see this option, contact your account owner to enable these permissions for you.
When you rename or remove a page, its old URL may still appear in search results, bookmarks, and links from other websites. A redirect sends visitors to the correct page instead of showing a “page not found” error. It also helps transfer the old page’s search ranking to the new URL.
Need to Know
- Create a redirect when you rename, delete, or move a page.
- Most redirects should use the Standard redirect type.
- Each old page address can have only one redirect.
- A redirect cannot replace an existing website page.
- Redirects created in Real Geeks are permanent 301 redirects.
Table of Contents
What Is a Page Redirect?
A page redirect forwards visitors from an old URL to a new one.
You may need a redirect when you:
-
Rename a page
-
Change a page’s URL
-
Delete a page and replace it with new content
-
Reorganize your website
-
Move your website from another platform to Real Geeks
Redirects help visitors following old links, bookmarks, or search results reach the right page. They also support your SEO by telling search engines that the page has permanently moved.
How to Create a Redirect
-
Open your website editor by adding /admin to the end of your website address. For example:
www.yourwebsite.com/admin -
Under the SEO settings, select Page Redirects.

-
Select Add Redirect.
-
Choose a redirect type.
-
Use Standard unless you have a specific reason to use a regular expression.
-
-
Enter the old page path in the Redirect from field. Start with a forward slash and do not include your domain. For example:
/old-page-name/ -
Enter the link to the new page in the Redirect to field.

-
Click Save
Each Redirect from path can have only one destination.
Redirects only work for URLs that would otherwise display a “page not found” error. A redirect cannot take over the address of an existing page. The editor will not allow you to create a redirect using an address that is already in use.
Redirect Types
Standard
A Standard redirect matches one exact page path. This is the correct option for most redirects.
For example:
- Redirect from:
/old-page-name/ - Redirect to:
/new-page-name/
Regular Expression (Advanced)
A regular expression can redirect multiple page paths that match a pattern.
Only use this option if you understand regular expressions. An incorrect pattern may redirect pages you did not intend to change.
Redirect Best Practices
- Create a redirect whenever you rename or delete a page that has been live for a while. The old URL may have search ranking, bookmarks, or links from other websites.
- Send visitors to the most relevant replacement page. Do not redirect every old URL to your home page. Search engines may treat unrelated redirects as errors.
- After moving a website to Real Geeks, review your previous website’s analytics. Identify its most visited pages and create a redirect for each old URL.
- Test the old URL after saving your redirect. Confirm that it opens the correct destination.
- Avoid redirect chains. When possible, send the original URL directly to the final destination.
Frequently Asked Questions
-
Are page redirects permanent?
Yes. Real Geeks uses permanent HTTP 301 redirects. This tells search engines that the page has moved to a new address. -
Can I redirect an existing page?
No. Redirects only work for addresses that would otherwise display a “page not found” error. -
Can I redirect visitors to another website?
Yes. Enter the complete destination URL, includinghttp://orhttps://, in the Redirect to field. -
Which redirect type should I use?
Use Standard for most redirects. Use Regular expression only when you need to match a pattern of URLs and understand how regular expressions work. -
Can one old URL redirect to multiple pages?
No. Each Redirect from path can have only one destination.
Need Help?
-
Call us at 844-311-4969 (Mon–Fri, 8 AM–8 PM CST)
-
Email support@realgeeks.com
-
View our Live Events page for free coaching and training.
-
Join the Real Geeks Mastermind Group on Facebook for peer tips and best practices